Monday, March 24, 2008

Building a Loyal Base


Ok, I'll admit it: I'm a bad blogger. Well, not bad in the sense that my postings aren't interesting (b/c I know all of my loyal readers wait on the edge of their seats for my written words). Bad in the sense that my posts come in spurts.

As a marketer by vocation, I should know better. You know, customer loyalty and all of that. I'd also eventually like to get, you know, ONE comment on my blog (the 1% rule means that I need to get 100 ppl reading before 1 person actually posts).

Now, I will also admit that I haven't actually publicized my blog. I was hoping for the word of mouth thing to catch on...create some FitzThis evangelists. You can't even find it if you Google it.

I'm ready for the big time, but I have to confess to some angst when it comes to either a) writing on a daily basis and/or b) writing about one subject in particular -- 2 of the key ways to actually get some people reading.

But, here's my shot at some really advanced Web 2.0 marketing techniques:

I have come up with a series of series of blogs that I may actually commit myself to*. If you, my loyal readers, would like to VOTE on which series you would like to read about, I will be happy to oblige. They are:

- A post-modern** comparison of teenage angst tv shows through the decades: 90210, Dawson's Creek and Gossip Girl (I like this one, in particular, b/c it justifies me watching re-runs of the former two and current episodes of the latter).

- Real life episodes of "The Office". I would need some reader contributions for this one, people.

- Only in New York. Little daily happenings that remind you that you live in this wonderful, crazy ass city. (Photo submissions encouraged.)

- A hobby a week. In which I try out a new hobby and report back. This one would be a lot of effort, so maybe it'll be a hobby a month. And, no, I will not take on any hobbies having to do with sex, drugs or snakes.

A note to my current readership: FitzThis will continue its free-form, random postings between postings on the above.

Let the votes start pouring in!



* As an added incentive -- to "tell a friend" -- I won't commit to any of the above unless I get at least 20 comments.

** I don't really know what this means, but it sounded smart.

2 comments:

Patrick Goss said...

I vote for the teenage angst idea. However, I would have voted for the hobby a week, but the lack of sex or snakes is really a turn off.

Anonymous said...

You're on the money, figuratively. Go with your gut; I would. Having said that, once a tree always a tree... You can't make pulp without the bark (being peeled off, I think, but I'm a little fuzzy on paper making techniques).